digital marketing & communications executive/senior executive in hong kong

posted
job type
permanent
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job details

posted
location
hong kong
job category
marketing & PR
job type
permanent
working hours
Full-Time
experience
Agency
reference number
1210

job description

about the company

Would you like to be a part of an organisation that aims to touch the lives of 500 million people globally by 2030? At Randstad, we believe meaningful work changes peoples' lives and creates a brighter future. We provide careers that enable our staff to build long-term success. Supported by industry leading training and development programmes, thought leadership resources and state-of-the-art technology, we promise to put human connection at the heart of our business.

Randstad is a global leader in the HR services industry, with Asia-Pacific operations in Singapore, Malaysia, Hong Kong, China, Australia and New Zealand. Our Hong Kong operations has been supporting people and organisations in realising their true potential for ten years, helping find the best permanent and contracting talent.

Randstad Hong Kong is looking for an all-around superstar to join the Marketing & Communications team - a passionate, digital marketer & communications exec with a penchant for creative ideas and delivering impressive results!



about the job.

Work closely with team leaders and other key stakeholders to develop and implement digital, marketing and lead generation campaigns, in support of the business objectives and growth strategy for Randstad Hong Kong. You will provide support to the Senior Marketing & Communications Manager in the implementation of all key initiatives, ranging from digital marketing, corporate communications, internal engagement, event strategy and logistics, reporting & analytics of key marketing campaigns, and resource management.



key responsibilities



* Implement content marketing strategies to generate client and candidate leads; nurture existing relationships and drive engagement with our network (email, social, events) and work with sales to qualify and follow up on all leads

* Oversee and manage web and social channels with the objective to increase engagement and conversions, working closely with an SEO expert and Regional Content specialist to optimise content calendar

* Ideate, create and promote highly engaging and relevant content on all digital and social media platforms for clients and candidates

* Develop and update sales and marketing collateral, including but not limited to brochures, capability statements, leaderboards, campaign flyers, social cards, event branding materials, sales decks, promo items etc.

* Spearhead email marketing campaigns using Hubspot

* Manage and optimise candidate sourcing channels for the business

* Drive best practice utilisation across all marketing resources leveraging data-driven insights to influence key stakeholders

* Develop and maintain both qualitative and quantitative marketing analytics and dashboards to measure the effectiveness of marketing spend

* Pursue partnership opportunities (internally & externally) to drive brand awareness through events and sponsorships

* Partner with HR to drive employee engagement and awareness, helping to shape culture

* Responsible for internal communications, including but not limited to weekly town halls, newsletters, pantry communications, events, awards, wrap-ups

* Provide meticulous work on reporting, including the full spectrum of job board management, email performance, job postings, social analytics and sourcing channels

* Support Senior Marketing Manager on ad hoc marketing admin tasks and campaigns

* Provide marketing support for key regional and global initiatives



about you



* Minimum 2 years of experience in Marketing and Communications

* Strong digital marketing skills with experience in CMS, marketing automation tool, social media and demand generation

* Excellent English communication skills - both written and verbal

* Proven track record in leading marketing projects, events and campaigns

* Ability to engage and persuade multiple stakeholders, across all levels

* You possess a growth mindset

about the team

This role sits within the Marketing and Communications team and you will report directly to the Senior Marketing and Comms Manager in Hong Kong, but will work closely with regional counterparts and specialists as well as be expected to develop relationships across the organisational matrix.

Teamwork and collaboration are part of our DNA, along with celebrating success and encouraging innovation and individual growth.



behind the scenes

See for yourself what it's like to work in our Hong Kong SAR office - check us out on Instagram.



how to apply

If you're motivated to help build a better HK by impacting lives and supporting people and companies in realising their true potential, submit your CV or contact Melanie.Yu@Randstad.com.hk for a confidential chat about the growth opportunities within marketing & comms team.

*This role is for a marketing & communications executive, however, senior executives will be considered.


At Randstad, we are passionate about providing equal employment opportunities and embracing diversity to the benefit of all. We actively encourage applications from any background.

skills

Devising marketing plans

educational requirements

university