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制冷产品经理 in Jiangsu

Jiangsu, Jiangsu
job type
CNY 10,000 每年
reference number
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job description

?Job Description:

1、Voice of the customer analysis / consumer insight.
2、Industry analysis: competitors strategy, products, manufacturing; detergent suppliers; textile industry; regulation and standards.
3、Trend analysis: Mega trends, consumer trends, industry trends, design trends.
4、New products launch management, via defining unique selling proposition and deriving marketing promotion concepts and storyline.
5、Sales and marketing analysis: sales channel development, digital media.
6、Innovation management driven by the input from the above fields. 

Professional Requirements:
1、Master degree in Marketing and or MBA.
2、Familiar with home appliance industry is preferred, marketing driven industries, consumer industries, market research: electronics/ phones/ fast moving consumer goods (Nestle, P&G, Sony, Nokia….).
3、More than 3 years work experience in foreign invested companies.
4、Good communication skills, fluent in English, good MS offices skills.
5、Willing to learn, responsible, self motivated, team spirit, result oriented.
6、Willingness to travel.

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