asia automotive marketing manager in shanghai

posted
job type
合同工
salary
CNY 20,000 每年
apply now

job details

posted
location
shanghai
job category
制造/生产
job type
合同工
salary
CNY 20,000 每年
experience
不限
reference number
30621
apply now

job description

? Create, execute and implement local marketing and communication activities, based on local marketing plan – Asia. Monitor budget spend. ? Cooperate with local sales team & and headquarter Marketing/PM/Technology teams, keep contact with internal stakeholders ? Work out brand strategy – new brand introduction - work with internal steakholders (Sales, PM, HQ Marketing) ? Analyze product and brand performance, Prepare reports ? Ensure successful launching of all new products/categories – create marcom materials, tools, prepare Major trade show participations ? Organize product trainings, prepare training materials ? Lead local marketing partners, manage co-operation and supervise agency (Asia and EU based) ? Gather local competitor info and market trends for commercial use ? Create locally interesting and inspiring content (print & digital) ? Ensure that local marketing and communication activities are in line with global guidelines and frameworks