marketing manager - acquisition in sydney

posted
job type
temporary
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job details

posted
location
sydney, new south wales
job category
marketing & communications
job type
temporary
working hours
Full-Time
experience
3 years
reference number
90M0415338_1584876588
phone
00 00

job description

As the Marketing Manager, you will develop and execute marketing campaigns to nurture and acquire customers within a growing area within their international markets team.

This leading fintech company was ranked one of the top companies to work for in 2019!

Key responsibilities:

  • Develop and execute initiatives to support the delivery of the campaign roadmap for acquiring advisor customers, across offerings and platforms, delivering on growth targets.
  • Leverage insights and data to understand the needs of our customers, and develop segmentation to identify the biggest opportunities to drive customer acquisition.
  • Support the delivery of an integrated experience across channels, deploying the right touch point at the right time, to nurture the relationship and deliver value to our customers.
  • Support the delivery of marketing automation to existing customers most effectively and productively.
  • Work closely with cross functional teams to ensure demand generation targets are being met and leads being actioned by the respective sales teams.
  • Leverage global best practices to deeply embed our customers into our product to drive active usage and stickiness.

Skills & Experience

  • Bachelors degree with at least 3-5 years leading marketing campaigns
  • Previous Acquitisition experience
  • Understanding of marketing automation frameworks and platforms (Eloqua or Gotowebinar. Experience in working with channel/reseller partners is preferred
  • Thrives in a fast paced environment where priorities change quickly.
  • Excellent creative problem solving skills, ability to glean insights, develop a vision and make it come to life with actionable plans
  • Influences effectively across cross-functional teams and works collaboratively to deliver results and “win together”.

At Randstad, we are passionate about providing equal employment opportunities and embracing diversity to the benefit of all. We actively encourage applications from any background.

skills

marketing manager, digital, acquisition,

qualification

Bachelor degree
3-5 years marketing manager experience

responsibilities

•Bachelors degree with at least 3-5 years leading marketing campaigns, (Acquitisition retention experience preferred).
•Understanding of marketing automation frameworks and platforms (Eloqua or GotowebinarResponsys). Experience in delivering automated campaigns preferred.working with channel/reseller partners preferred.

educational requirements

Bachelor Degree