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shopper activation executive - fmcg - 12 months contract in Asquith

Asquith, New South Wales
job type
AU$ 100,000 per year
reference number
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job description

The shopper marketing executive will be responsible for recommending and executing the shopper activation strategy and bringing to life brand and category initiatives in retail environments, in a way that achieves specific category, brand and customer objectives.

The Role:

  • Define the strategic Shopper Activation agenda to support the delivery of the annual target, tapping into global and cross-segment best practice as available
  • Partner with internal and external stakeholders to deliver Shopper Insights, i.e. Key Beliefs, Shopper Expertise and Leadership to build business understanding and capability
  • Strategic planning development, deployment and execution of in-store activations which leverage shopper insights to effectively meet brand and customer objectives, maximising sales and return on investment

Your Profile:

  • At least 3 years of experience in a similar role (Shopper Activation/Trade Marketing)
  • Strong Analytical skills: turning data into insight
  • Create compelling strategies and plans
  • Media Planning Experience a strong plus

If you want to take your marketing career to the next level, please email your CV directly to vanessa.diolosa@randstad.com.au or click on the 'Apply Now' button below.

Due to the high level of applicants, please note that only shortlisted candidates will be contacted.


Shopper Activation, Trade Marketing, Sales Promotion, FMCG
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