strategic digital marketeer in Dendermonde

Dendermonde, Oost-Vlaanderen
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job description

Voor een bedrijf in regio Dendermonde zijn we op zoek naar strategic digital marketeer. Quality is built on knowledge. In your first months, you lay your foundations by joining our customer service team, complemented by an internal training program. - You design and build our marketing automation platform along with retargeting initiatives and lead nurturing processes across all segments, products & services from scratch. - You communicate with all departments to generate quality content that attracts, convinces and nurtures with the objective to inform, up- and cross-sell. - You execute and manage targeted marketing campaigns through email, social and other proprietary channels. - You inform potential and existing customers of the value that we hold and guide potential leads into the marketing funnel. - You coordinate with Sales to fine-tune and align our lead generation with our conversion strategy - You reinforce the brand identity - You track, measure, report and improve ROI on a continuous basis. - You assist management through advanced, cross-platform tracking & reporting that aids strategic decisions.


I am someone who: - is enterprising and has a commercial mindset. - thinks strategically and analytically. - is dynamic, committed, hands-on and passionate. - has excellent organizational skills. I have: - relevant professional bachelor's degree or higher. - thorough knowledge of written and spoken English (CEFR B2). - proven, successful track record of achieving ambitious goals. - minimum of 5 years experience in a marketing setting. Going for gold? - Worked with cross-platform tracking software before? - IT geek with a broad and active - interest in IT? - Experience with the world of B2B e-commerce? - Experience in software marketing and customer journey analysis?
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