Senior Digital Marketing Executive
Our client is a fast-growing e-commerce company looking for a highly resourceful and entrepreneurial Senior Digital Marketing Executive to lead our digital strategy, online sales, and brand expansion. This is a hands-on role where you will take ownership of digital marketing and e-commerce initiatives, driving measurable growth and optimizing our online presence.
If you're proactive, results-driven individual who thrives in a dynamic environment, enjoys problem-solving, and is eager to scale an e-commerce brand. You will collaborate with key stakeholders to enhance website performance, user experience, and customer acquisition strategies while maintaining a strong brand identity across multiple digital platforms. If you are looking to step into a leadership role and make a significant impact, this is the opportunity for you!
Key Responsibilities
Digital Marketing & Brand Growth
- Develop and implement growth-focused digital marketing strategies to increase brand awareness, engagement, and sales.
- Drive organic growth through SEO, content marketing, and strategic link-building.
- Manage and optimize paid advertising campaigns (Google Ads, Meta Ads, and other platforms) to ensure high ROI.
- Build and nurture an engaged online community through social media, influencer collaborations, and direct customer interactions.
- Analyze data and key performance metrics to refine strategies, optimize conversion rates, and improve marketing performance.
- Develop compelling, high-converting marketing campaigns that align with business objectives.
E-Commerce & Website Optimization
- Take ownership of e-commerce strategy planning and execution.
- Oversee website design, functionality, and UX/UI to enhance customer experience and maximize conversions.
- Work closely with web developers, UX/UI experts, and designers to ensure a seamless online shopping experience.
- Manage and optimize product listings across multiple platforms to drive online sales.
- Monitor sales performance, website analytics, and customer behaviors to identify opportunities for improvement.
- Lead email marketing initiatives by creating targeted campaigns that drive engagement and repeat purchases.
- Collaborate with external agencies and partners to amplify digital advertising and promotional efforts.
- Ensure compliance with cybersecurity best practices, data privacy regulations, and e-commerce industry standards.
What We’re Looking For
- 5+ years of experience in digital marketing and e-commerce, with a proven track record in scaling online businesses.
- Strong expertise in SEO, Google Ads, Meta Ads, email marketing, and e-commerce platforms.
- Entrepreneurial mindset—resourceful, adaptable, and driven to take ownership and make things happen.
- Experience in conversion rate optimization, online sales funnels, and e-commerce best practices.
- Data-driven approach with strong analytical skills to interpret insights and improve strategies.
- Creative and innovative thinker with the ability to craft compelling marketing campaigns.
- Experience mentoring and leading a team, with a focus on developing future leaders.
- Excellent time management, organization, and project management skills to juggle multiple initiatives.
- Strong interpersonal and communication skills to collaborate effectively with cross-functional teams.
- Passionate about health, wellness, and building a purpose-driven brand.
Why Join Us?
- Be part of a mission-driven e-commerce brand in the health and wellness industry.
- High level of ownership and creative freedom to drive digital and e-commerce growth.
- A dynamic, innovative work environment where your contributions make a direct impact.
- Opportunities for career growth into a senior leadership role.
- Collaborative, fast-paced culture that values entrepreneurial thinking and problem-solving.
If you feel you are the right person for the job, I'd love to hear from you! Please hit the apply button directly.
(EA: 94C3609/ R1325492 )
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