product manager - university masters in barcelona

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job type
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job details

posted
location
barcelona, cataluna
job category
Ciencia
job type
a determinar en el proceso
working hours
Completa
experience
4
reference number
job#2475321

job description

Depending on the Marketing Director your main responsability will be:

·       Design and implement the Marketing Plan and Strategy in your assigned area.

·       Analyse the competition and market portfolio of products, services and sales channels.

·       Cooperate in the construction of the University brand, positioning, corporate image and communication messages.

-     ·       Design, production and implementation the Marketing communication for the products and services.

·       Digital MKT Strategies and Campaigns (google adwords, social networks, Mobile MKT, digital media, etc)

·       Email Marketing campaigns (impact calendar, creativity development, campaign segmentation, mailing, analysis and monitoring results).

·       Online and offline campaigns.

·       Maintenance and updating web content.

·       Organize and implementation of trade events, education and sectoral fairs.

·       Collaborate in the definition of all commercial activity with the Commercial department and collaboration with the Portfolio Department in the improvement of the product.

·       Collaborate in the definition of the communication strategy.

·       Analyse and evaluate each of the advertising / promotion actions carried out.

skills

CRM systems Sales Force;Inglés

qualification

Master