why did we make this movie?

To make a tribute to humanity, we have created a video. With this video Randstad illustrates that although technology has brought us a multitude of innovations, even the most impressive technological invention is less intricate than the humans who developed it. The video is a tribute to humanity and is a way to underpin our brand promise Human Forward.

On October 4, we have the global roll-out of Human Forward. On this day we want to bring Human Forward to life, both internally and externally by using the network of our 36,000 employees around the world. The primary aim of the video is arouse the pride of our employees and make them share the video with friends and family through their social networks. We want the video to bring some perspective regarding technology. Second, the video can also act as a conversation starter with stakeholders, clients, candidates etc.

The theme and ideas of the video are inspired by the Information is Beautiful’s infographic ‘Million Lines of Code’: http://www.informationisbeautiful.net/visualizations/million-lines-of-code/

Our video is not about science. It’s a tribute. An ode to the intricacy and complexity of people. By using lines of code vs. human ‘lines’ of code we show that although technology has brought us a multitude of innovations, even the most impressive technological invention is less intricate than the humans who developed it. These days, people are in constant awe of technological achievements and are constantly looking at how technology can outpace human beings. Randstad believes in the power of technology, but we are convinced that we will make the real difference through our 36,000 employees. Our people add the human touch, something of which we believe is of huge importance in our industry and in many other industries as well. That’s why our brand promise is Human Forward.

Source lines of code (SLOC) are used to measure the size of a computer program by counting the number of lines in the source code. We know that no software engineer measures the value of their work in numbers of lines of code. The SLOC metrics give us some insight into the magnitude of a project or its progress over the years.

We’re not making a scientific claim here. Our video is merely a tribute to the intricacy and complexity of humans, based on the Information is Beautiful’s infographic ‘Million Lines of Code’: http://www.informationisbeautiful.net/visualizations/million-lines-of-code/

Software engineers, biologists and other experts have formulated their opinion on the data of ‘Information is Beautiful’. In the video we even used quotation marks for the ‘lines’ of code to emphasize that we know you cannot simply compare PHP lines of code to base pairs. We counted base pairs as human ‘lines’ of code. The haploid human genome consists of roughly 3 billion of these base pairs grouped into 23 chromosomes. We understand that some people will debate if a base pair can be compared to a line of code. Just as some might debate the value of lines of code as a metric. More information about the human genome can be found here: https://www.genome.gov/11006943/human-genome-project-completion-frequently-asked-questions/

The human genome contains the complete genetic information of the organism as DNA sequences stored in 23 chromosomes, in structures that are organized from DNA and protein. Since DNA is organized in pairs, which can be grouped into 23 chromosomes, we counted base pairs as human ‘lines’ of code. We understand that some will debate a base pair can be compared to a line of code. Just like some might debate the value of lines of code as a whole. We’re not making a scientific claim, our video is merely a tribute to the intricacy and complexity of humans.

The human genome contains the complete genetic information of an organism as DNA sequences stored in 23 chromosomes, structures that are organized from DNA and protein. A DNA molecule consists of two strands that form the iconic double-helix ‘twisted ladder’ whose backbone, made of sugar and phosphate molecules, is connected by rungs of nitrogen-containing bases. DNA is composed of 4 different bases: Adenine (A), Thymine (T), Cytosine (C), and Guanine (G). These bases are always paired in such a way that Adenine connects to Thymine, and Cytosine connects to Guanine.

The computer in the first and last scene of the video is not a real computer. It was merely used as a prop in the video. We chose to symbolize a powerful computer with this one, instead of showing a normal desktop.

We’re not sure. As a matter of fact, even the people at Google are not sure. This number is based on Google’s Rachel Potvin’s best guess. (You can read the article here: https://www.wired.com/2015/09/google-2-billion-lines-codeand-one-place/)

We mean the Apollo Guidance Computer (AGC) that was a digital computer produced for the Apollo program that was installed onboard each Apollo Command Module (CM) and Lunar Module (LM). The actual code for the Apollo 11 AGC can be found here: http://www.slate.com/blogs/future_tense/2016/07/12/the_brilliant_funny_computer_co de_behind_the_apollo_11_mission.html  

The Large Hadron Collider (LHC) is the world's largest and most powerful particle collider, most complex experimental facility ever built, and the largest single machine in the world. It is located in a tunnel 27 kilometres (17 mi) in circumference, as deep as 175 metres (574 ft) beneath the France–Switzerland border near Geneva, Switzerland. It was built by the European Organization for Nuclear Research (CERN) between 1998 and 2008 in collaboration with over 10,000 scientists and engineers from over 100 countries, as well as hundreds of universities and laboratories.

No it isn’t. We couldn’t get our hands on footage of the real Large Hadron Collider so we decided to use an image of a huge turbine to give people the feeling of our main character facing an enormous machine.

This information is widely debated on hundreds of websites. Ford, however, claims their new F-150 contains even more lines of code: 150. You can find their claim here:

https://media.ford.com/content/fordmedia/fna/us/en/news/2017/04/03/ford-joins-kode-with-%20klossy-educating-women-computer-science-coding.html

The video is created by Randstad Group Marketing & Communications, in cooperation with COZ Marketing and WeFilm.