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content marketing manager in Tianjin

posted:
location
Tianjin, Tianjin
job type
合同工
salary
CNY 10,000 每年
reference number
20894
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job description

Duties and responsibilities

1. Existing finance content platforms and consumer insights research;

2. Finance content platform value proposition creation;

3. Marketing and content plan of the created platform;

4. Implementation of the plan and editorial management;

5. Support other department activities requiring content marketing expertise.
Requirements

Education/Experience/Knowledge

1. Strong experience of content marketing and online client acquisition

2. Detail knowledge and strong contacts of Chinese online marketing / media market

3. University degree – Marketing, Digital marketing, New technologies, IT

4. At least 5 years relates working experience in online marketing industry

5. Strong social media expertise (WeChat, QQ, Mobile applications, …)

6. News media manager/team leader background

7. Direct experience with both mass-marketing and individual/focused marketing

8. Fluent English, international working experience is an advantage.

Skills and Competencies

1. Open minded / Creative / Enabler / Can Do person

2. Be able to break the rules and be creative; constantly have new ideas for engaging online content.

3. Proactive, strong ownership

4. Attention to detail

5. Persistent, highly trustworthy and down to earth.

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