product marketing manager in sant quirze del vallès

posted
job type
tiempo completo
salary
€ 30,000 por año
apply now

job details

posted
location
sant quirze del vallès, cataluna
job category
Otros Sectores
job type
tiempo completo
salary
€ 30,000 por año
experience
2
reference number
job#1870603
apply now

job description

-Develop product marketing strategy and go-to market plans.
-Actively seeking for new ideas to generate user interest, engagement and Product revenue growth.
-Develop, execute and monitor: activities, campaigns and promotions to drive Product revenue growth, user interest and engagement (in-app promotions, inbound marketing, in-app campaigns, stores content, emailing, user surveys, users reviews, in-app events).
-Responsibility for Product´s online content, stores content and pricing (Google Play, App Store) in collaboration with Content Marketing Manager and Product Manager.
-A / B Testing of store content, product icons, images, in-app and emailing campaigns in collaboration with Content Marketing Manager.
-Consulting and work closely with Product, Design and Business Intelligence team to assure best decisions.
-Cooperation with Product Manager on Product Development based on digital data analysis (user journey, churn, retention, in-app purchases, tracked events etc.).
-Work with ASO and SEO tools to optimize store content, analyze competition, keywords in stores and keywords on the web in collaboration with Content Marketing Manager.
-Working closely with digital marketing automation platform, data tools and platforms.
-Ability to measure data results, generate conclusions that lead to correct decisions.
-Monthly analysis of the competitors marketing content and reporting.