general manager - retail, apac.

Our client is a reputable retailer with significant presence in the menswear sector. With decades of history, they are committed to offering environmental-centric and quality products to their customers. To cope with its expansions, they are currently looking for a General Manager to join and bring in new inspirations on overall business and operational directions.

about the team.Reporting to the CEO, you will be managing a sizable team of 40+ including marketing, merchandising, retail and operations functions. You will be overseeing and managing various aspects of the brand's operations and strategies. The assigned regions include Hong Kong and SEA - hence experienced in retail management in SEA is mandatory. Travelling to SEA countries is required based on business needs.

about the job.

• Develop and implement a comprehensive brand strategy that aligns with the company's overall goals and objectives including but not limited to defining the brand's positioning, target market and brand identity
• Lead and oversee marketing campaigns that raise brand awareness and drive customer engagement (advertising, social media presence, public relations, events, branding activation etc)
• Monitor sales performance and work closely with sales team to achieve commercial goals. This involves analyzing sales data, identifying opportunities for growth and ensuring effective retail strategies
• Manage the brand's image and ensure consistent messaging across all customer touchpoints
• Full P&L responsibility, including managing brand's budget, allocating resources, monitoring financial performances and making strategic decisions to optimize profitability
• Provide strategic leadership and guidance to CEO and board directors on setting performance objectives, coaching and mentoring and fostering positive and productive work culture

skills & experiences required.

• Degree or above
• 12+ years of management/senior leadership experience in retail covering Hong Kong and SEA is required
• Strong leadership abilities and demonstrated experience in managing teams and driving organizational success
• Ability to inspire and motivate employees
• Strong analytical and strategic thinking skills
• Strong financial management skills and excellent communication skills
• Proficient in English is required with either Cantonese or Mandarin ability
• A strong track record of achieving results and meeting or exceeding business objectives

Interested parties, please apply directly with your most updated resume including your current and expected salary package. Applicants who fail to provide the required information will be considered unsuccessful. Feel free to reach out to doris.wan@randstad.com.hk if you have any questions.