customer engagement marketing ( lifestyle ) 60k in wan chai district

posted
job type
permanent
salary
HK$ 45,000 per month
apply now

job details

posted
location
wan chai district
job category
marketing, digital & PR
job type
permanent
working hours
Full-Time
salary
HK$ 45,000 per month
reference number
89M0010245_1532689903
apply now

job description

  • Creative and fun environment
  • Strong loyalty and CRM background

Summary:

Our client, a established brand and they are currently looking for a CRM Manager to develop marketing strategies and events to enhance customers’ relations.

Responsibilities:

  • Lead a team to maintain the relationship with customers by launching CRM program to increase customer loyalty and satisfaction
  • Solicit and analysis member usage patterns to implement loyalty programmes.
  • Work closely with cross-functional team to maximize customer satisfaction
  • Carry out the action plans to uplift the member satisfaction and service quality
  • Collaborate with customer-service team to design marketing programs
  • Handle all member complaints and enquiries in a timely fashion
  • Develop and implement the customer loyalty strategy to improve acquisition and retention of customers.Drive new marketing strategies to improve attractiveness of current loyalty / retention programs
  • Oversee and manage on-going customer experience / events and loyalty activities

Requirements:

  • 8 years of solid CRM and marketing experience with minimum 3 years experience in managerial level preferably in hospitality, customer service environment and luxury retail.
  • University degree is preferred
  • Fluent in both written and spoken English, Cantonese and Mandarin is an advantage
  • Experience in CRM analysis and consumer behaviour research
  • Proactive, creative and innovative with strong interpersonal and communication skills
  • Experience in managing loyalty program and is passionate in meeting and working with people of different levels
  • People with less experience will be considered as Assistant CRM Manager