senior insights analyst - adtech/ media owner/ agency in city of london

posted
job type
permanent
salary
£ 40,000 per year
apply now

job details

posted
location
city of london, london
job category
marketing & PR
job type
permanent
working hours
Full-Time
salary
£ 40,000 per year
experience
Agency
reference number
CAPSRAN
phone
0207 786 8039
apply now

job description

An exciting role is available within one of our fastest growing AdTech clients based in central London. If you are an experienced Insights Analyst with a background in media, advertising or consumer insights - this is a fantastic career opportunity that will allow you to develop your career at record pace, and to have big influence in a client facing, commercially focused Senior Insight Analyst role.

Working as part of the UK team, the Senior Insights Analyst will be responsible for helping to lead the function in the delivery of high-quality insights and data visualisations. They will work closely with the Sales and Client strategy teams, understanding some of the UK's largest advertiser's objectives from RFP's and media pitches through to campaign analytics and bespoke projects, focusing on developing the analytics approach needed to deliver actionable Insight stories to clients.

This will of course centre on using the extensive data assets that are at the core of Search Intelligence, analysing all the search term and ad campaign data. A proportion of this is automated via the platform, however there is a significant opportunity to conduct exploratory analysis, develop and test hypothesis and continually innovate through curiosity as no one client is the same. Visualisation is critical, and they are firm believers of being able to story tell and inspire clients.

The role is deeply analytically focused and therefore requires an individual with technical ability, with experience of working with data in the media area (potentially agency or client side) a preference. Understanding a client's business challenges and how to approach them using a wide range of data analysis techniques is a given.

Benefits:

-Awesome offices based near Tottenham Court Road - relaxed, trendy, modern, open plan, well designed
-£40,000+ £45,000 + company benefits
-Christmas Party abroad, Summer parties
-You get to work anywhere in the world on request for two weeks at one of the global offices (NYC, PARIS, HAMBURG, KIEV, CHICAGO, BOSTON)
-Flexible working hours
-Super charged progression!
-25 days holiday + Bank holidays
-Family focused and collaborative work environment
-Work with major players, clients like Google, Adidas, Amazon, Ebay, Disney and more!


Key responsibilities:

*Working closely and consultatively with Sales/Client Strategy teams to define client Insight requirements and manage pipeline of projects
*Effectively manage workloads and delivery of projects to defined SLA's within a fast-paced environment
*Maintaining a consistency of high level of quality to all projects, across analysis, commentary and visualisation
*Be comfortable presenting your work to clients directly, including insight and research piers
*Working with the product team on platform insight automations and requirements to increase efficiency
*Critically appraising the effectiveness of Insight in delivering increased client revenue through win rates/upweights and account growth
*Participate in the planning and design of new reporting and analysis products for internal and external use.
*Communicate research findings to technical and non-¬‐technical audiences internally and externally
*Helping to build a dynamic and thriving insight community globally

Requirements:
*Exposure to working with adserver, programmatic or digital analytics data
*An insights background with experience gained in an agency, digital media owner, or ad technology environment
*Advanced knowledge of advanced analytics techniques such as clustering, regression, attribution, and significance testing
*A passion and curiosity in the data and technology space, continually innovating and asking questions
*Excellent communication skills: influencing and working effectively with technical and non-technical audiences - asking intelligent questions and able to translate analysis into compelling stories - making complex data analysis clear and impactful
*A good degree (2:1 or higher) in Maths, Statistics, Computer Science or equivalent
*Proven commercial experience with statistical analysis and experiment design and analysis a distinct advantage
*Deep demonstratable experience with SQL and Python
*Demonstrable experience of Matlab or R for data modelling.
*Advanced Microsoft Excel and PowerPoint
*Exposure and working understanding of BI tools such as Tableau, QlikView, etc.
*Exposure to predictive analytics/econometrics and/or attribution modelling.
*Use supervised/unsupervised machine learning algorithms


Randstad Business Support acts as an employment business when supplying temporary staff and as an employment agency when introducing candidates for permanent employment with a client. Randstad Business Support is an equal opportunities employer and decisions are made on merits alone.

Why not listen to some of the inspiring stories from our candidates and their one piece of career advice. It's just a few of the thousands of people who have found success in their working lives with Randstad. Visit www.randstad.co.uk/how-i-became to find out what you could become.

skills

Competitive analysis,Defining target audiences,Problem Solving,Processing criticism about campaigns,Presenting to groups,Quantitative,Results oriented,Solving marketing problems using qualitative analysis,solving marketing problems using quantitative analysis,Statistical,Time management,Utilizing presentation software,Writing reports

responsibilities

Deliver high-quality insights and data visualization to internal stake holders and clients Manage a pipeline of projects, presenting insights to clients directly Strong statistical abilities with SQL

educational requirements

university