社名
社名非公開
職種
マーケティング、販促企画、営業企画
業務内容
...
1.Brands Strategy and Planning●Own the our Portfolio under the guidance of Marketing Manager Japan - from strategic planning through to execution and delivery of portfolio growth●Lead Strategic Brand Plan development in close association with Regional Marketing Director and Marketing Manager●Develop a close working relationship with global brand teams to align brand plans, long-term strategic direction and collaborate on building the required assets for the market●Scope new product and portfolio diversification opportunities - size of prize, consumer trends/ rationale and business cases2.Brand Execution and Analysis●Develop and lead go to market campaigns & initiatives including but not limited to ATL, field experiential marketing / event activation activities, brand advocacy etc●Analysis on the range of brand financial metrics including brand expenses, volumetric and fiscal reporting and future projection forecasting●Partner closely with Distributor, Commercial Teams and Trade Marketing Specialist for effective channel & customer programs across Off Premise, On Premise and E-Commerce●Partner closely with Insights Analyst to track and measure key brand and business metrics with actionable outputs and reapplied learnings●Partner closely with IMC Manager for effective communication/media plan and its implementation●Multiple agency and external supplier management - briefing, timelines, budget scope and appraisals●Work with all levels of field sales staff to ensure that marketing plans and tactics are appropriate for field based brand building activities3.Financial Management ●Manage assigned brands P&L’s (including A&P tracking and reporting, discount and trading terms management)●Prepare sales forecasts and associated reporting4.Capability & Culture Building●Foster an agile, growth mindset team culture within BF Japan●Be an advocate and ambassador for brand knowledge and best in class adoption ●Play active role with Distributor Partners - particularly in the education, need for excellence in execution and portfolio performance review with Distributor Partners, Field Sales staff and Commercial Teams
求められる経験
Must Requirements:
●College/University (Bachelors or Equivalent);
●Min 8 years’ experience in a combination of consumer/trade marketing; FMCG/ Luxury/ related fields
●Strong competency and experience with Digital Media & E-Commerce
●Proven track record of building brands/ portfolio(s)
●Natural collaborator & cross functional leader
●Fluency in Japanese and English
SKILLS
●Strong financial interpretation skills at Brand or Market level (P&L)
●Organized, self-motivated with initiative to work autonomously
●Proven ability to plan and work with competing priorities
●Strong project management skills, time management and ability to work with tight deadlines
●Excellent communication skills and a proven track record of building solid working relationships
●Experience and demonstrate success in leading and coaching a team – prior leadership experience will be advantageous
●Ability to synthesize and analyze insights and information from a range of sources and translate into commercial strategy and tactics at Brand and Market level
保険
健康保険,厚生年金保険,雇用保険,労災保険
休日休暇
日曜日,土曜日,祝日
給与
年収950 ~ 1,100万円
賞与
-
雇用期間
期間の定めなし
show more
社名
社名非公開
職種
マーケティング、販促企画、営業企画
業務内容
1.Brands Strategy and Planning●Own the our Portfolio under the guidance of Marketing Manager Japan - from strategic planning through to execution and delivery of portfolio growth●Lead Strategic Brand Plan development in close association with Regional Marketing Director and Marketing Manager●Develop a close working relationship with global brand teams to align brand plans, long-term strategic direction and collaborate on building the required assets for the market●Scope new product and portfolio diversification opportunities - size of prize, consumer trends/ rationale and business cases2.Brand Execution and Analysis●Develop and lead go to market campaigns & initiatives including but not limited to ATL, field experiential marketing / event activation activities, brand advocacy etc●Analysis on the range of brand financial metrics including brand expenses, volumetric and fiscal reporting and future projection forecasting●Partner closely with Distributor, Commercial Teams and Trade Marketing Specialist for effective channel & customer programs across Off Premise, On Premise and E-Commerce●Partner closely with Insights Analyst to track and measure key brand and business metrics with actionable outputs and reapplied learnings●Partner closely with IMC Manager for effective communication/media plan and its implementation●Multiple agency and external supplier management - briefing, timelines, budget scope and appraisals●Work with all levels of field sales staff to ensure that marketing plans and tactics are appropriate for field based brand building activities3.Financial Management ●Manage assigned brands P&L’s (including A&P tracking and reporting, discount and trading terms management)●Prepare sales forecasts and associated reporting4.Capability & Culture Building●Foster an agile, growth mindset team culture within BF Japan●Be an advocate and ambassador for brand knowledge and best in class adoption ●Play active role with Distributor Partners - particularly in the education, need for excellence in execution and portfolio performance review with Distributor Partners, Field Sales staff and Commercial Teams
...
求められる経験
Must Requirements:
●College/University (Bachelors or Equivalent);
●Min 8 years’ experience in a combination of consumer/trade marketing; FMCG/ Luxury/ related fields
●Strong competency and experience with Digital Media & E-Commerce
●Proven track record of building brands/ portfolio(s)
●Natural collaborator & cross functional leader
●Fluency in Japanese and English
SKILLS
●Strong financial interpretation skills at Brand or Market level (P&L)
●Organized, self-motivated with initiative to work autonomously
●Proven ability to plan and work with competing priorities
●Strong project management skills, time management and ability to work with tight deadlines
●Excellent communication skills and a proven track record of building solid working relationships
●Experience and demonstrate success in leading and coaching a team – prior leadership experience will be advantageous
●Ability to synthesize and analyze insights and information from a range of sources and translate into commercial strategy and tactics at Brand and Market level
保険
健康保険,厚生年金保険,雇用保険,労災保険
休日休暇
日曜日,土曜日,祝日
給与
年収950 ~ 1,100万円
賞与
-
雇用期間
期間の定めなし
show more