Education: Bachelor’s or Master’s degree in Business Administration, Economics, or a related field.Full professional proficiency in Spanish and English.5+ years of strategic experience within the retail sector (e.g., Pharmacies, Tech industry, or E-commerce).Hands-on experience with CRM systems (Salesforce/Dynamics) and data analytics tools (PowerBI).Willingness to travel approximately 20% of the time within the Iberia region.