graphic designer.

shaping how the brand looks, feels, and communicates across digital and offline platforms.
The ideal candidate has a strong design sense, visual storytelling ability, and execution speed, with
experience working in fast-paced environments such as EdTech, startups, or digital brands.

Key Responsibilities

1. Brand & Visual Design
 Design high-quality visual assets aligned with the brand identity, tone, and guidelines
 Maintain consistency in colors, typography, layouts, and visual language
 Help evolve and strengthen the brand’s visual positioning

2. Digital & Marketing Creatives
 Create designs for:
o Social media posts, carousels, reels covers & thumbnails
o Website banners, landing page creatives & UI sections
o Email marketing creatives and digital ads
o Posters, flyers, brochures, and one-pagers
 Support campaigns, launches, workshops, bootcamps, and events with creatives

3. Sales & Internal Collaterals
 Design pitch decks, proposals, school presentations, and reports
 Support sales and partnerships with visually persuasive materials
 Create templates for recurring use (PPTs, social posts, reports)

4. Collaboration & Execution
 Work closely with content writers, marketers, video editors, and leadership
 Convert briefs, content, and concepts into clear visual outputs
 Manage multiple design requests while meeting timelines and quality standards

5. Creative Improvement & Trends
 Stay updated with design trends, formats, and best practices
 Continuously improve design quality and efficiency
 Suggest new creative ideas and visual approaches

Skills Required
Core Design Skills
 Strong understanding of layout, typography, color theory, and composition
 Ability to create clean, modern, and professional designs
 Strong visual storytelling skills

Tools & Software
 Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
 Strong working knowledge of Canva (mandatory)
 Basic understanding of Figma or other UI tools (preferred)
 Ability to work with brand templates and style guides

Execution & Collaboration Skills
 Ability to understand briefs and deliver on-brand designs
 Good communication and collaboration skills
 Strong attention to detail and quality
 Ability to handle feedback constructively and iterate fast

Qualifications
 Bachelor’s degree or diploma in Graphic Design, Visual Communication, Fine Arts, or
related field

 Formal education is preferred, but a strong portfolio is mandatory

experience

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