Roles and Responsibilities:
# Product Strategy and Planning:
• Develop and implement product strategies and marketing plans that align with company goals and market needs.
• Conduct market research to identify opportunities, trends, and the competitive landscape.
• Define product positioning and value propositions.
# Market Analysis and Forecasting:
• Analyse market trends, customer needs, and competitive products to inform product decisions.
• Develop sales forecasts and monitor product performance against targets.
• Prepare and present product performance reports to senior management.
# Cross-functional Collaboration:
• Work closely with sales, marketing, medical affairs, and other internal teams to ensure cohesive product messaging and strategy.
• Coordinate with external stakeholders such as healthcare professionals and partners for feedback and insights.
# Marketing and Promotion:
• Develop and execute marketing campaigns, promotional materials, and educational programs.
• Oversee the creation of product-related content, including brochures and presentations.
# Budget and Resource Management:
• Manage product budgets and allocate resources efficiently.
• Monitor expenses and ensure alignment with financial targets#
Candidate's Profile:
- Product launch, Management & strategy development
- Market Analysis & Research
- Pharma Regulatory Knowledge
- Cross functional collaboration
- Project Management
- Communication and Analytical skills