about the company
we are partnering with an established international brand renowned for health systems, specialized medical devices, and digital health innovations. they are expanding footprint across healthcare, wellness, and fitness segments. this is a newly created position — Performance Marketing Specialist — under their core marketing division to support ambitious growth targets across the Malaysian market.
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about the job
Reports to: Regional Marketing Manager
Location: KL
Mode: Hybrid
Intake: Early Q4 2026
- Create, launch, and optimize digital campaigns from scratch (independently), across Meta Ads and Google Ads.
- Monitor key performance indicators such as Click-Through Rate (CTR) and Conversion Rate to scale winning ads and tweak underperforming ones.
- Produce original social media assets and assist with AI and digital app campaign setups to drive user acquisition.
about the manager/team
- A collaborative, performance-driven unit—actively looking to balance team functions.
- A forward-thinking workplace where quality effort is recognized, and top performers are given strong autonomy and growth pathways.
- Perfect for a proactive self-starter who thrives on accountability, clear feedback, and pushing campaign performance to the next level.
about the criteria
- 3+ years of independent performance marketing experience, with proven mastery in strategy, Meta Ads, and Google Ads.
- Hands-on experience optimizing ad performance metrics with a strong understanding of full-funnel digital marketing strategies.
- Highly active, self-driven, and commercially minded with excellent communication skills.
- Candidates with prior exposure to the healthcare, medical device, or fitness sectors are strongly preferred.