Key Responsibilities
1. New Market Development
- Identify and develop new markets, customers, and business opportunities
- Drive demand generation and expand market share across regions
- Develop and execute go-to-market strategies for new and existing products
2. Sales & Marketing Operations
- Plan and achieve regional sales targets and profitability goals
- Execute pricing, promotion, and distribution strategies
- Monitor sales performance and implement corrective actions
3. Customer Relationship Management
- Build and maintain strong relationships with key customers and stakeholders
- Manage key accounts and negotiate long-term contracts
- Ensure high levels of customer satisfaction and retention
4. Market Intelligence
- Track industry trends, competitor activities, and pricing dynamics
- Provide actionable insights to leadership for strategic decision-making
- Identify emerging opportunities in chemicals and allied sectors
5. Business Operations & MIS Reporting
- Coordinate with internal teams (supply chain, logistics, finance) for seamless execution
- Prepare and present MIS reports, forecasts, and sales analytics
- Ensure compliance with company policies and processes
6. Representation & Industry Engagement
- Represent the organization at trade shows, conferences, and industry forums
- Build networks to enhance brand visibility and business opportunities
Product Portfolio
- Primary focus: Chloro-Alkali Products – Caustic Soda, HCL, Chlorine, PVC etc
- Additional exposure: Specialty Chemicals including Polymers, Pigments, Resins, Additives, Solvents and Industrial Raw Materials
Candidate Profile
Experience
- 12–17 years of hands-on experience in B2B sales & marketing within the chemicals industry
- Proven track record of scaling up business and achieving revenue growth
- Strong exposure to modern and progressive sales practices
Industry Preference
- Experience in Polymers, Chlor-Alkalis, Industrial Raw Materials, Pigments, Resins, Additives, or Solvents preferred
Education
- Bachelor’s degree in Engineering / Science / Economics
- MBA or equivalent qualification with specialization in Sales/Marketing preferred