Design retail media campaigns based on NPD calendar and key consumer period to boost client visibility and salesExecute the digital strategy and implement the right levers to maximize ROIImplement new product launches (NPD), ensuring proper display and communication on digital platforms (e-merchandising).Ensure brand standards and compliance criterias are met online (selective distribution).Coordinate in-store activations (physical stores, pop-ups, events)
Design retail media campaigns based on NPD calendar and key consumer period to boost client visibility and salesExecute the digital strategy and implement the right levers to maximize ROIImplement new product launches (NPD), ensuring proper display and communication on digital platforms (e-merchandising).Ensure brand standards and compliance criterias are met online (selective distribution).Coordinate in-store activations (physical stores, pop-ups, events)